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5 Key Benefits of Hiring a Video Production Company

video production

Video marketing is the gold standard in digital marketing today, and it’s easy to see why. People watch more than 100 million hours of videos on Facebook every single day – that’s more than 11,000 years of video every day. And videos are 1,200 percent more likely to get shared than text and images combined.

But it can be hard to know where to start with video marketing; you have to sort out the technology, the editing software, and the concept. Working with a video production company can help you manage that process much more effectively. Read on to discover the benefits of hiring the pros for your video project.

1. High Production Value

When you’re creating a video, you want it to be the highest quality you can get, and that means a lot of investment in equipment, training, and editing software. But video production companies already have the equipment and know-how to produce high-quality videos. You can be sure you’re getting the best video possible when you hire the pros.

2. Creative Input

A big part of coming up with a creative concept is knowing what’s out there already and what’s possible with the equipment you’re working with. Video production companies spend their lives immersed in this work, so they can come up with ideas you never could have imagined. Not to mention having an outside perspective on your project or company can kickstart some new ideas for how to approach the message you want to send.

3. Marketing Expertise

If you’re producing a marketing video, it can seem a lot like you’re running off guesswork. Yes, video marketing is a powerful tool, but you have to know how to use it right. Video production companies have experience doing video marketing and can make sure you get the biggest return on your investment.

4. Better Efficiency

If you try to produce your own video, you’re going to spend a lot of time and resources trying to make a video that will turn out less than perfect. Video production companies can save you a lot of time and money. They’re got their process down to an art, so they’ll be able to work efficiently to get you the best video possible.

5. More Dependable

Another roadblock you’re likely to run into trying to make your own video is getting people there to act in it. Friends are great, but they might show up late or cancel at the last minute. Video production companies work with professionals who will show up for the shoot, get the work done well and quickly, and make sure you meet your deadline.

Hire a Great Video Production Company

Making videos takes a lot of work, and working with a video production company can make sure you get the best result. They’ll help you craft a great video using the best equipment, market it effectively, and use your budget as efficiently as possible. Why try to DIY it when you could work with the pros?

If you’d like to get help from the best on your next video, get in touch with us at Manifesgo. We’ve worked with clients like Fischer and Porsche to produce high-quality videos that will turn customers’ heads. Learn more about our custom video options and get started creating your next piece today.

We know video

Sharon from BedVoyage Talks about EfinityTech and ManifesGo as partners in her company’s success.

Sharon from BedVoyage uses ManifesGo and EfinityTech as her go to digital marketing solution providers.
For websites, reach out Vaughn at EfinityTech.com at 360-805-8483
For Video Production, Howard at ManifesGo at 206-355-0313 – Videos starting at $300
And please visit BedVoyage.com for your luxury bamboo sheets, bamboo towels and their new line of Baby Panda infant products.

Are Videos Too Much Work?

Does the process of creating videos seem like too much work?

Are you ready to start creating videos that help grow your business? Creating videos doesn’t have to be difficult, in fact then can be super easy and even easier than writing a blog. Watch this video and see for yourself.

5 Tips on How to Choose a Corporate Videographer

corporate videographerA picture is worth a thousand words, but is a video worth more?

Capturing the true essence of your company and its projects is a huge task to take on so you’ll need a little help. The tricky part isn’t finding help, it’s finding good help.

There are plenty of people in the world who have dived into the world of videography, but you need someone who will go above and beyond in creating your vision. You may have had a few flunks in the past, but we are here to help.

Keep reading below for 5 tips on choosing the best corporate videographer.

1. Search for Talent and Experience

While there is some value in discovering a diamond in the rough with an emerging company, make sure whoever you hire has some sort of experience. The videographer company doesn’t have to be the most popular or expensive, but they should know what they are doing.

Every member of the team needs to be professional, creative, and good at what they do. Whether they are helping with edits or the actual shooting of the project, team members should have past education and work to show.

Don’t be afraid to dig into personal portfolios and search past projects to gain an understanding of skill level.

2. Choose Detail-Oriented People

Creating audiovisual content isn’t a piece of cake. There are so many moving pieces and parts. You want a team that will pay attention to every single one of them.

Between helping people look and sound good on camera and choosing the best song, you want every piece to be perfect. If something isn’t perfect, the videography team you choose should be able to pick it out and fix it.

3. Get a Team Who Cares

No one would date someone who doesn’t show any interest in their goals. You shouldn’t choose a corporate videographer who doesn’t show interest in your business and overall mission.

You want a team that is going to ask questions and does their own research to have a better grasp of exactly what you’re trying to market. Help them by preparing a project brief.

4. Know Your Budget and Timeline

It can be easy to get caught up in the fluffy details of a shoot. The locations, outfits, and the script can be exciting.

However, you don’t want to lose focus on your timeline and budget. Choose a company that works efficiently and can have everything done when you need it and can stay in the budget you agreed on.

5. Make Sure They Are Creative

They need to be professional and detail-driven, but they also need to be creative.

You want your video to be full of fresh ideas and stimulating visual content. Staying ahead of the game will help push your company to the next level.

The Best Tips on Choosing a Corporate Videographer

These are the short, sweet, and best tips on choosing a corporate videographer. Follow these 5 tips, and you can’t go wrong.

Before you choose anyone, know exactly what your main goal and vision are for the project and video. Determine a timeline and budget, and select an awesome team of people to help everything come to life.

If you need more help with marketing for your business, make sure to check out the amazing services we offer.

5 Essential Qualities of an Effective Event Promo Video

promo video

Are you looking to ramp up attendance numbers at your next event? If so, a promo video is an ideal way to spark interest.

However, before you start recording, it’s smart to do a little planning. You want to make sure your efforts are successful and you don’t have time to waste on a film that falls flat.

Today, we’re sharing five qualities that set an effective promo video apart from the rest.

Ready to learn more? Let’s go!

1. High Production Quality

Think of all the fuzzy, low-quality commercials you’ve seen that make you immediately write-off the company behind the camera.

You don’t have to break the bank and buy the best, most expensive video gear on the market. Yet, you want to make sure your audience can see and hear you. That’s why sound, lighting, and framing are all important.

Lacking the equipment or expertise to create a clear, polished, top-shelf video? Partner with a video production company that has access to the best tools of the trade.

2. Entertaining Content

Studies show that we now have an attention span that’s shorter than a goldfish’s. The best promo marketing videos are those that get the message across while still keeping their audience captivated.

Regardless of your industry niche, you can find ways to make any event seem interesting. For instance, a short event sizzle reel gives a dynamic, bite-sized first impression that leaves viewers wanting more!

3. Concise Message

No one wants to listen to a talking head wax poetic about a brand’s mission for five minutes before launching into an event description.

Keeping the goldfish visual in mind, an effective event video gets to the point in the first 10 seconds. It also makes use of every second after that, wasting no opportunity to connect, answering questions such as:

  • When is the event?
  • Where is the event?
  • Why are you holding the event?
  • Who will be at the event?
  • Why should I go to the event?

4. Plenty of Movement

An easy way to hold your audience’s attention? Keep the frames short and full of action.

Experiment with different camera angles and consider using graphics or illustrations to break up scenes. This keeps the content flowing and gives you plenty of mediums through which you can promote.

5. Storytelling

Want to convince people to come out to your event? Share the story and mission behind it!

Research shows that 80% of people want brands to tell a story, and most prefer those featuring regular people, not the industry elite.

Instead of putting your CEO on camera, highlight the employees behind the scene involved in event production. They’re close to the event and can share why it’s so important.

Create an Event Promo Video to Boost Turnout

You’ve invested time, money and energy into your event, and you want people to show up in droves! When you’re ready to share details online, why not leverage the incredible power of video to give voice to your mission?

A promo video can be the ideal way to spread the word and ignite local buzz, but it can be costly, time-consuming and resource-draining to make one on your own.

That’s where we come in.

We’re a digital marketing agency designed to help brands tap into the power of video to deepen client relationships, increase conversions and build their bottom line.

Contact us today for a complimentary discovery session and learn how we can transform your marketing approach, one reel at a time.

2019 State of Video Marketing Guide

It’s the First Day of Q2 – Does Your Marketing Plan Need Some Dynamic Help?

We coach our business clients to review their company’s annual marketing plan at least quarterly if not monthly. Today is the first day of Q2. Have you been focusing on the right things and hitting the key milestones on time? Are you getting the engagement and sales results you want?

Download for FREE ManifesGo’s 2019 State of Video Marketing as it might help you refine your 2019 plan.

The document covers Insights and trends that help propel connections and sales using video. Enjoy!

The Long Game | Listen… Step… Listen…

The Long Game | Episode 4 – Listen… Step… Listen… With Dr. Morgan Oaks

Listen in and learn how to live your best life with Clarity, Courage and Inspired Action. Dr. Morgan Oaks believes in the Listen…Step…Listen… approach to growth and being honest with yourself to get in your flow and step into what you love.

Dr. Morgan Oaks is a transformational speaker, high-performance coach, spiritual mentor, and chiropractor whose passion is empowering people to live their best life. A gifted visionary with a holistic view, Dr. Morgan inspires audiences and clients to develop and trust their intuition, integrate their life wisdom, and to cultivate the courage to live a life of inspired action. His goal is to take people from where they are, to where their body, mind, and soul are calling them to be!

Visit Dr. Oak’s website to schedule your FREE high-performance strategy session today!

You can also subscribe to his podcast Intuitive Wisdom for Modern Transformation or listen in to his Tedx Talk  Learning the Language of Dude.

The Long Game is shot using Switcher Studio

The Long Game | Dream with Your Eyes Open

The Long Game | Episode 3 – Dream with Your Eyes Open with Daniel Mangena

Have you called the career path you were meant to do?  Do you take the easy paths or are you willing to experience some pain to create outcomes that are more empowering? In this episode, Daniel Mangena discusses the importance of showing up with intention. He also talks about the idea of think about what you’re thinking and to consciously disrupt what you’re thinking to bring more purpose and joy into your daily routine and life.

Daniel is a transformational life coach public speaker, author and is the creator of the “Beyond Intention” paradigm and ambassador for The Mangena Foundation. He is passionate about calling people to take deliberate action in pursuit of a joyful life of purpose. Daniel carries the message to “Dream With Your Eyes Open” around the globe as a regular contributor on Medium.com and also as the host of the “Do it with Dan” podcast series (available on most major podcast platforms).

Daniel’s Mission Statement and further information on how to connect with him across social media can be found at www.dreamwithdan.com and using the social media handle @DreamerCEO

The Long Game is shot using Switcher Studio

Winning an Award Can Be Satisfying and So Much Fun!

The ManifesGo team is proud to share with you some exciting news. Our video work was recently recognized by Porsche USA. The video we produced for Porsche Bellevue’s unveiling of the 911 Turbo S Cabriolet Exclusive Series won 3rd place as part of their Exclusive Manufaktur Partner Event Challenge.

This video highlighted two elements 1)the Exclusive Manufaktur which is a rebrand of their exclusive department and 2) unveiled the limited Porsche 911 Turbo S Cabriolet Exclusive Series in North America. The 911 Turbo S Cabriolet is the ultimate expression of what can be done thru the Exclusive Manufaktur. Porsche Bellevue is one of twenty Porsche Exclusive Manufaktur Dealers in the United States which means they are able to help clients personalize their dream Porsche right at the ordering stage, almost as if they were at the factory.

We are honored to be recognized for our video work and very proud of the team we have here at ManifesGo.  For this event video we wanted to portray the passion and confidence of the Porsche brand and capture the highly personalized experience that can be done thru the Exclusive Manufaktur. It was important to showcase many of the Exclusive details of 911 Turbo S Cabriolet and this award implies we captured it! ManifesGo has worked with Porsche Bellevue for several years and it’s so satisfying and fun to see them acknowledged by Porsche USA. Their launch events embody the passion and engagement Porsche followers expect. Each unveiling shows meticulous attention to detail and offers attendees a different and unique experience – just like their products, the events are one of a kind.