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Case Study

Bed Voyage

Optimize Product Videos for Costco Special Events
View Study
CLIENT
  • SHARON STUART
    CEO OF BEDVOYAGE
Date
  • January - March 2020
Our Services
  • Strategy, Ideation and Concept
  • UX, Design and Technology
  • Video Production and Content
  • Coaching and Consulting of Stakeholders and Founder

Optimize Product Videos for Costco Special Events.

Situation

BedVoyage is a leading luxury linen company and needed a better way to showcase its bedding solutions’ detailed features and luxury. They found that long product descriptions and static images alone did not provide engaging and informative experiences to help facilitate conversion through the buying cycle for their target consumer.

BedVoyage was also looking for a way to optimize its product story for Costco.com so online shoppers could seamlessly discover and learn about their product.

Solution

ManifesGo created a series of videos that helped showcase the product features and how to dress your bed for various seasons. These videos visually show the luxury, detailed, and thoughtful parts of BedVoyage products. They also cross-promote the entire product offering for optimal sleep comfort and wellness.

For Costco.com, we created an engaging experience using video that resulted in a measurable lift in product page conversions.

Company Profile

BedVoyage, a Home & Travel Solutions LLC subsidiary, was founded in early 2008. Its headquarters are in the wine country of Woodinville, Washington.  BedVoyage offers a complete line of Luxury Bamboo bedding solutions that combine the best qualities of comfort and wellness: sheets, duvets, coverlets, shams, blankets, crib bedding, and towels.  

BedVoyage bedding solutions in Big Box, Warehouse, brick-and-mortar stores, luxury hotels, bed and breakfasts, and vacation rentals. They are the preferred bedding of many interior designers.

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ManifesGo produced amazing videos that Costco used to successfully sell our product. They helped us truly highlight the features that make BedVoyage products so special. Thank you for making our bamboo sheets look so beautiful.

Sharon Stuart - CEO of BedVoyage
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